At present, Tesla directly sells its products to customers without dealership involvement that increases selling prices. The company should speed up the development of autonomous vehicle technology and acquire the required skills as soon as possible if it does not want to stay behind Google, Ford or Tesla in this area.
This may not provide the necessary competitive advantage, but is proves to be a threshold capability for survival. Quality products come from expensive raw materials and skills workmen demand higher pay scale which cuts down the profits and increases the cost structure.
Eco-friendly vehicles BMW attempts to make more of fuel efficient and eco-friendly cars supporting the global pollution free revolution. The most important aim for TESLA Motors should be to be available and affordable so that they attract different market segments and not only for superior segment Appendix 3.
Relevance and connectivity with the topic chosen 3. Introduction of new schemes in the US and Europe automobile industry wherein regulations led to produce high mileage cars along with increase in automobile sales and production Hill, Keeping the knowledge of dissertation formats from reading other scholarly material and sticking to some technical and standard criteria to keep the stuff organized and consistent.
Thus BMW can strive in the cycle of competition through its core competencies and competitive advantage. Outbound logistics TESLA Motors have their own stores across 18 countries where consumers can easily access and take benefit of the electric cars.
Product quality Cost of product that justifies product quality Experience Product quality is an inevitable and distinguishing factor for customer satisfaction. Stern application of the EURO norms set up to curb pollution in developing countries.
Strategic drift is when a company fails to work in line with environmental changes however incremental development is evidenced but there is a strong influence of the cultural and historical factors.
The severe implications help to set Euro standards in developing and under developed countries. Changes in buying pattern of the consumers due to recession in mature markets. TESLA should also think about promoting a unique charging system to be endorsed by the market.
Also, the business has an opportunity to grow through direct sales, which is allowed in many states in the U. The firm controls the property to rapidly refill their car batteries which beneficial for customers to fill up their vehicle battery by the road-side.
Competitive rivalry Industry has cut thoat comptetion for its products, with its products targeting the segment and postioned in a similar way.
The automotive market has BMW which was known as highly venerated and regarded automobile company.
Also there exist an internal value chain of the assembly liners themselves. Organisations build their reputations by developing practises which incorporate economic and social deliberations into their competitive strategies.
The company also faces the threat of dealership regulations. Nonetheless, automotive market growth in the U. However, BMW deals in every type of culture and is earning a significant income. TESLA has adopted differentiated strategy which will target different levels of consumers and providing them creative and high performance electric vehicles that give the firm core competitive benefit.
However, to bring the firm to the next point, prices will be coming down. In the cycle of competition any core competencies or competitive advantage is temporary and in this scenario the closest competitor or BMW is the Toyota group. Supply costs revolves around the raw material supply, production units efficiency etc.
The change is pattern does affect the buying capacity of consumers. Overall, this aspect of the SWOT analysis of Tesla points to innovation and brand image as major strengths of the company.
In considering the results of this SWOT analysis, with the goal of improving business competitiveness, growth, and development, it is recommended that Tesla Inc.: Threats Facing Tesla, Inc.
In this case of Tesla, Inc. This could be good or bad. Meeting of deadlines, maintaining the quality of work 6. First, their step was to introduce their Roadster model to the market and subsequently establish a root for electric vehicles.
BMW was in the maturity stage of the industry life cycle.
One of the foremost political factor which are affecting the TESLA industry is the Environmental Protection laws to make more environmental cars to meet strict emission levels. Also, stations opening across Europe as well.
Falling prices of fuel poses a negative impact on BMW sales as it produces fuel efficient products and hydrogen cars that reduces the fuel expenses of consumers.
Expensive products BMW cars are highly priced than its competitors as it focussing on luxury cars which demands quality raw material which is costly, skilled workmen which are expensive to hire and top technology which adds to its direct cost.
After this BMW started to working in tandem with the changes in the environment and developed incrementally. Find out pestle analysis of BMW which will help company to make decisions for future organizations and events.
Political Factors There are different political factors, which can directly affect the BMW Company. This Toyota SWOT analysis reveals how one of the most innovative automotive companies used its competitive advantages to become the dominant player in the automotive industry.
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Marketing; PESTEL & Swot Analysis of BMW; PESTEL & SWOT Analysis of BMW. BMW i.e. Bayerische Motoren Werke AG is one of the leading automotive company established globally, but based in Munich a city in Germany It manufactures, various models of cars, motorcycles, mini cars, and Rolls-Royce.
A Tesla Model S at the Osaka Motor Show. A PESTEL/PESTLE analysis of Tesla Inc. (formerly Tesla Motors, Inc.) shows that the external factors in the company’s remote or macro-environment present opportunities for global expansion.
PESTEL stands for political, economical, social, technological, environmental and legal and forms of analysis of the macro-environment of the organization (Thomas, ). Political factors The probable factors that affect the automobile industry are.Swot and pestel analysis for bmw